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Why would a firm produce in the short run while experiencing losses? A) A firm would not shut down if by producing it would lose an amount less than its total variable costs. B) A firm would not shut down if by producing the firm's marginal cost would equal the market price. C) A firm would not shut down if by producing a firm would not incur sunk costs. D) A firm would not shut down if by producing its total revenue would be greater than its total variable costs. E) All of the above.

Answer

D. In the short run, a firm will keep producing even if it is making losses as long as its total revenue is greater than (or at least covers) its total variable costs, $TR \ge TVC$ (equivalently, $P \ge AVC$). Then the firm can pay its variable costs and contribute something toward fixed costs, so shutting down would make the loss larger.

Explanation

What this question is really testing

A firm can be unprofitable in the short run (because fixed costs are high) and still choose to operate. The decision is based on whether producing helps cover variable costs, not whether profit is positive.

The short-run shutdown rule

  • If the firm shuts down, it produces $Q=0$, so $TR=0$ and it still pays fixed costs: loss $=TFC$.
  • If the firm produces, its loss is $$\text{Loss} = TC - TR = (TFC + TVC) - TR.$$ Producing is better than shutting down when the loss from producing is smaller than $TFC$: $$ (TFC + TVC) - TR < TFC \;\Longrightarrow\; TVC - TR < 0 \;\Longrightarrow\; TR > TVC.$$ In per-unit terms, this is the same as $P \ge AVC$.

Why the correct option is D

  • D says $TR$ is greater than $TVC$, which is the shutdown condition (often written $TR \ge TVC$).
  • If $TR$ covers $TVC$, the firm has some revenue left to offset part of $TFC$, so producing reduces losses compared with shutting down.

Why the other choices are not correct

  • A (โ€œlose less than total variable costsโ€) implies $$TC-TR < TVC \Rightarrow TFC < TR,$$ which is not the shutdown rule and is too strict.
  • B ($MC=P$) is part of the profit-maximizing output choice, but the firm must also satisfy $P \ge AVC$ to avoid shutting down.
  • C mentions sunk costs; fixed costs are sunk in the short run whether the firm produces or not, so they do not determine shutdown by themselves.
  • Since A, B, and C are not correct, E cannot be correct.
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Skills You Achive
microeconomics cost curves shutdown decision marginal analysis

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